REVENUE LEAK AUDIT · 5 DAYS

Already selling? Find what's leaking revenue.

A paid, five-day review for consumer brands selling online. We examine the path from attention to purchase and follow-up, then prioritize the work by business impact and effort.

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  1. ATTENTION
  2. LANDING / STORE
  3. PRODUCT
  4. CART
  5. CHECKOUT
  6. FOLLOW-UP
  7. MEASUREMENT

THE STARTING POINT

A sale is a whole journey.

More traffic cannot fix every problem. An unclear offer, a difficult mobile experience or missing measurement can leave you spending without knowing where the path breaks.

Find the friction. Decide what to fix.

We review the buying experience and, where access is available, the systems behind it. The audit separates observed issues from questions that need internal data. It is a diagnosis and a prioritized plan, not a promise of additional revenue.

What we review.

  • Mobile experience
  • Offer clarity
  • Landing / store UX
  • Product pages
  • Cart & checkout
  • Trust
  • Tracking & analytics
  • Meta Pixel / CAPI
  • Follow-up
  • Email & retention
  • Automation opportunities

The review follows your business and the access you provide. Email, retention and automation are assessed where relevant. Internal configuration and performance cannot be verified from a public storefront alone.

Clear about what we can see.

01

Visible from outside

Public pages, mobile usability, offer clarity, product presentation, trust signals and the visible cart and checkout journey. Findings describe what we can actually observe.

02

Requires your access

Analytics, event configuration, Meta Pixel / Conversions API, checkout settings, order data and email or retention workflows. We review these only with the relevant access; unverified items are marked as such.

WHAT YOU GET

Findings you can act on.

01

Findings & evidence

What we observed and which parts could be verified.

02

Severity & business impact

Why each issue matters to the buying journey, with uncertainty made explicit.

03

Effort & priorities

Actions ordered by expected impact and implementation effort. No invented revenue forecasts.

04

Recommended next steps

What to fix first, what to investigate and what can wait.

Five days, from review to priorities.

  1. DAY 01

    Frame

    Align on the store, goals, available data and access.

  2. DAY 02

    Trace

    Review the customer journey across mobile, product, cart and checkout.

  3. DAY 03

    Verify

    Check accessible tracking, analytics and follow-up systems.

  4. DAY 04

    Rank

    Assess findings by severity, likely business impact and effort.

  5. DAY 05

    Deliver

    Bring the findings and prioritized next steps into an actionable plan.

Take the findings forward.

Your team can implement the recommendations internally. Or bring Liftform in for a Conversion Sprint or the relevant implementation. The audit stands on its own; execution is scoped separately.

WHY LIFTFORM

The experience and the systems behind it.

We connect the offer and customer journey with the technology and measurement underneath. Martina and Juani work directly on the audit, so recommendations account for both commercial priorities and implementation.

Before we start.

Can you review the store without account access?

Yes, we can observe the public buying experience. Internal tracking, analytics, order data and workflows require client access. We make that distinction clear in the findings.

Does the audit include fixing the issues?

No. It delivers findings and prioritized actions. Implementation can be handled by your team or scoped with Liftform afterward.

Will you promise a revenue increase?

No. The audit identifies issues and priorities. Commercial impact depends on the findings, implementation and how customers respond.

When do the five days begin?

Once the scope, required materials and available access are agreed. Missing access is reflected in what we can verify.

Let's find the leaks.

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